Rooted in the Japanese tradition of “Way of the Tea”, OTEMAE is a mindful and intentional method of preparing and enjoying a single cup of coffee. Inspired by the Japanese tea ceremony, every step is performed with care, purpose, and presence — from preparation to presentation.
How It Works
Whisking with Intention Pour your hand-drip coffee into a traditional tea bowl and whisk it gently using a tea whisk (chasen).
Whisk lightly to preserve a bright, sharp flavor.
Whisk thoroughly to enhance mellow richness.
The act of whisking naturally adjusts the temperature to optimal drinking warmth — around 30°C above body temperature is considered ideal for experiencing full flavor.
Serve with Purpose Transfer the whisked coffee into a specially designed taste cup.
The cup's shape helps retain aroma, controls the flow of coffee to the tongue, and enhances the mellow notes.
Hold the cup with both hands, savor the scent, and drink slowly to fully appreciate every layer of flavor.
Why the Foam Matters
The foam created during the OTEMAE method is not just beautiful — it’s meaningful. This natural crema (formed by coffee oils and carbon dioxide) offers multiple benefits:
Foam Separation: Absorbs fine particles and undesirable components.
Flavor Protection: Seals in aroma and prevents bitterness from developing.
Texture Improvement: Adds a smooth, creamy mouthfeel.
Freshness Indicator: A thick foam is a sign of freshly roasted coffee beans.
A Ritual Worth Savoring
OTEMAE transforms coffee drinking into a moment of mindfulness and connection. Whether you're sharing a cup with a guest or enjoying it solo, it’s more than a drink — it’s an experience.
